April 7, 2023

Motivated Lead Generation with Bryan Driscoll

Generating leads can be a challenge but with the right strategy and a bit of effort, you can turn your lead generation into a success story.
Bryan Driscoll marries his expertise in digital marketing with savvy real estate investments to help clients ...

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Generating leads can be a challenge but with the right strategy and a bit of effort, you can turn your lead generation into a success story.

Bryan Driscollmarries his expertise in digital marketing with savvy real estate investments to help clients maximize their potential.

In this episode with Bryan, we'll get into the key steps for creating an effective and motivated lead generation plan as well as his different investment strategy of doing things that have worked best for him which could potentially work for you.

Checkout: Raising Capital Without Rejection Full-Day Workshop (Online):https://investorattractionworkshop.com/

What you will learn from this episode for 17 minutes:

  • Learn how to get quality leads and vet serious sellers and learn how to earn from leads that don't fit your criteria
  • Discover one big tip to make a successful ad campaign
  • Learn how focusing on a narrow market area can get you the most deal flow

Resources:

Topics Covered:

01:45 - A different investment strategy that Bryan focuses on

02:43 - Finding motivated sellers in a specific tiny area

03:36 - The kind of properties he finds for him to rehab and sell

04:19 - Rent income he looks forward to having for his properties

05:01 - His kind of BRRRR method of flipping houses without selling but still earning

05:51 - Digital marketing strategies that work best for him in terms of finding motivated leads

06:29 - The kind of messaging that lets him get quality leads [ and what people do that get them cheap leads]

07:30 - One big tip for a successful ad campaign

08:45 - What his lead-generation process looks like [and vetting out sellers on how serious they are in selling]

10:50 - Going for quality over quantity

11:44 - How does the SEO stuff works for everyone and everything

12:41 - The number of population within a zip code and how does this affect the lead cost

13:39 - What the lead flow looks like for him

16:00 - Budget you need to make a noticeable change in your marketing initiatives

Key Takeaways:

"What I had to do is I had to market to the whole area, cherry pick the deals, the leads that I want, and I had to partner up with a couple of wholesalers and JV with them for the stuff I didn't want."- Bryan Driscoll

"I've found digital works best for me just because that's what I do. I used to do mailers, that was okay, but we're doing Facebook ads, Google ads, like Google pay-per-click, SEO, which is ranking in the free section of Google."- Bryan Driscoll

"I like to have really direct messaging, like your ads say, sell your house fast, or we buy houses, we pay cash, things like that. That'll get you a more expensive lead cost but the quality is there."- Bryan Driscoll

Connect with Brian Driscoll:

Connect with Dave Dubeau: