Become Unforgettable in 11 Seconds with Dr. Thomas Troutman

Your brain can form an opinion about someone in about 0.3 seconds. And when you explain what you do, Dr. Thomas Troutman says you have only a few more seconds to speak to the part of the brain that makes decisions.

Thomas works with business owners and high level executives on revenue, reputation, and relationships using ideas based on how the brain makes decisions.

In this conversation, Thomas explains why a natural smile matters during a first meeting and why many websites make the mistake of talking about the company instead of the visitor. He recommends using “you” language so the message stays focused on the person you want to reach.

Thomas also explains his idea of becoming unforgettable in 11 seconds. His own introduction is: “I help business owners to become unforgettable in 11 seconds by speaking with the decision maker's brain.”

Key topics and takeaways:

• Why Thomas says first impressions can form in about 0.3 seconds
• Why visual information gets processed quickly
• How a natural smile can affect an interaction
• Why your website should talk about your visitor instead of your company
• The difference between rational explanations and primal decisions
• How Thomas explains what he does in 11 seconds
• The trade show booth that used mirrors instead of displaying products

Guest information:

Dr. Thomas Troutman works primarily with business owners, high level executives, and their teams. He is the author of Make Me Great and has a PhD in artificial intelligence.

Website: happy-brains.com

Thomas said visitors can use his website to contact him, learn more, and access free books.

Call to action:

Visit happy-brains.com to learn more about Thomas and his work. Viewers watching the video can also use the QR code mentioned during the conversation to reach the Make Me Great book page.